DigiGround started our app development work process by running a discovery workshop with the Rostr team. The purpose of this workshop was to refine their app idea and establish an MVP. This gave us a clear idea of what work needed to be carried out in order to achieve the client’s goals.
Working collaboratively with the client, we started by creating some designs and branding for Rostr. We needed to establish their brand identity in order to know how the app and its website will look. The brand creation was a vigorous process that involved a lot of back and forth between our team and the client. To capture the social feel of the app’s overall visual style, we selected a colour palette that includes various shades of red with orange colours here and there.
The development of Rostr required the knowledge capacity of various technologies. Each team member was tasked with such projects as developing websites, developing the mobile software and creating a database for Rostr. To make sure that Rostr users can chat with other users, we utilised aspects of the instant messaging technology we had already built for
. Chatting is a huge part of the app, which is why it was important that the technology behind this feature was solid and well-established.
Sydney app development
work took several months to complete. During this time, we had to write new code for the software, test the application both internally and with a beta test group, stress testing the code to make sure the matchmaking and chatting worked correctly, and creating an intuitive user interface.
We are extremely proud of the work we have done on this app and can’t wait for its official launch in mid-2021.